Meet Tatum: Intrigue Ink's Co-Founder and Owner!

Meet Tatum: Intrigue Ink's Co-Founder, Owner, and the glue that holds it all together! 

intrigue ink owner tatum

Q: What are your three favorite parts of owning and operating a business in Downtown Bozeman?

When I was little my dad owned a store downtown Bozeman, Montana and I went to work with him every day. I would go to the Leaf and bean and get a hot chocolate, watch cartoons while he opened the store, washed the mirrors for $1, which I would immediately spend on gummy worms at the candy store, and take my daily nap in the back amongst rows and rows of shoes. Fast forward 30 years, I now have a store RIGHT NEXT TO MY DAD’s. Like one door down. I am in the same building I was at age 3, and my storage room is the same storage as my dad. I find this extremely magical and comforting. I love how circular life can be, and I love being able to engage with our fabulous community through our retail shop.

I am so proud of our store and how far we have come. It means a lot to me to see the white lettering of the Intrigue Ink sign beaconing to our local and traveling customers on Main St. My favorite part of owning a store downtown Bozeman is the history we get to participate in, the ever-evolving curation of our happy, funky-fresh space, and feeding off the energy of our Montana hustle and bustle of downtown Bozeman.

tatum johnson montana

Q: What's your all-time favorite Intrigue Ink design or product?

Hahaha. This is a hard question because I have so many! Every season, no every week I have a new favorite. Currently, I am in love with our bleached products and of course, the Lady Gang always makes my top 3 favorite designs. We have some new releases that I am extremely excited about as well, stay tuned!

intrigue ink shirt design

Q: When did you know you wanted to pursue a creative path? Do you have a creative background?

When I was little I was the Queen of Crafts. My mom laughs at the continual messes I would make consisting of yarn, glue, glitter, paint, crayons, and everything in between. I was always making something (that has not changed!). Being creative came easy to me and I knew I wanted to follow this path in some regard. I went to Savannah College of Art and Design after high school and once I graduated, I didn’t know how to get a job, so I made my own! I figured it wouldn’t be that hard and I was looking for the freedom of doing what I wanted. Seven years later I am still building and growing Intrigue Ink into my dream brand that sparks joy in me and others.

tatum johnson intrigue ink owner

*Shop this funky-fresh Montana Unisex Bison Skull Tee*


Top three tips for artists/small business owners just starting out?

1. Everything emanates from you, get to know yourself, invest in
yourself, and trust yourself.
2. No one will do it for you, you have to do it yourself.
3. Reach out to those around you, collaborate, and ask questions.
4. Don’t compare yourself to others!

tatum johnson bozeman montana

Q: What's your favorite thing to listen to while you work?

Conspiracy Theories, of course.

Keep up with Tatum on Instagram @intrigueink!! 

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